How It Works

From product to clear information, in five steps.

A streamlined workflow from product registration to a customer-ready page — built for clarity at every step, and reviewed by a real person before it goes live.

75%

Of consumers scan QR codes to get more information

57%

Of consumers have scanned a food QR code to get specific product information

71%

Of consumers say QR codes are at least somewhat helpful in their daily lives

The Workflow

From product to information in five steps

A simple, repeatable process that connects every physical unit to a structured digital record.

01

Create Product

Add your product details, ingredients, specifications, documents, and other relevant information to TruOrigin.

02

Structure & Manage

TruOrigin organizes the information into a structured OriginCard that brands can manage and update.

03

Present Through OriginCard

The OriginCard presents the product information in a clear, customer-facing format that can be accessed through the product.

04

Customer Access

Customers access the OriginCard through the product and explore its structured information.

05

Product Insights

Customers see product status, origin, certifications, and full transparency in one view.

The System

Three connected layers,

Brand Portal

Add and manage product information

Brands register products, upload product details, images, supporting documents, certifications, and claim evidence — all managed from one place.

  • Product details & image upload
  • Document management
  • Claim & evidence management

TruOrigin Engine

Structure, organise, and connect the information

TruOrigin organises submitted product information, maps supporting evidence, and creates a unique digital identity for each product.

  • Evidence mapping
  • Product information structuring
  • Unique QR & product identity
  • Review status

Consumer Experience

Explore product information with clarity

Consumers access the product's information in one place, including origin, claims, certifications, supporting documents, and review status.

  • Product information access
  • Certification details
  • Evidence-backed claims
  • Supporting documents

Review Process

What We Check Before It Goes Live

Every submission is reviewed by a person before it goes live — here's what they're looking for.

TruOrigin review team checking a brand's submitted product evidence
1

Product Details

Product name, category, description, and other key product information.

2

Product Photos

Clear product images that represent the product being presented.

3

Claims

Product claims presented with their relevant supporting information.

4

Certificates & Lab Reports

Certificates and laboratory reports provided as supporting product documentation.

5

Ingredient Lists

Ingredient information and related product documentation where applicable.

6

Sourcing Information

Sourcing documents and invoices providing supporting information about the product's sourcing.

FAQ

Common questions about the process

Most submissions are processed within 2–3 business days. More detailed product information may take slightly longer.